Privacy Policy

Thank you for visiting [chinesezodiac.shop] (hereinafter referred to as “this Website”). We respect your privacy and are committed to protecting your personal information. This Policy is intended to explain how we collect, use, store, and protect the information you provide when using our Website services, as well as the rights you have regarding this information. Please read this Policy carefully before using this Website.

I. Information We Collect

1. Personal Identification Information
When you place an order, register an account, or contact customer service on this Website, we may collect the following information:
  • Basic information: Full name, email address, phone number, shipping address, and postal code;
  • Payment information: Payment method (e.g., the last 4 digits of your credit card number; full card numbers are stored by third-party payment processors);
  • Account information: Username and password (stored in encrypted form).
2. Non-Personal Information
We automatically collect data related to your interaction with this Website, including:
  • Device information: IP address, browser type, operating system, and device model;
  • Browsing data: Pages visited, time spent on pages, click records, and search keywords;
  • Cookies and similar technologies: Used to optimize your browsing experience (see “Use of Cookies and Similar Technologies” section below for details, including technologies like pixel tags).

II. Purposes for Using Information

The information we collect will be used for the following purposes:
  1. Process your orders: Including product delivery, payment confirmation, logistics tracking, and after-sales service;
  2. Provide customer support: Respond to your inquiries, resolve order-related issues, and handle return/exchange requests;
  3. Improve services: Analyze user behavior to optimize Website functions and enhance the accuracy of product recommendations;
  4. Send important notifications: Such as order status updates and policy change alerts (non-marketing related);
  5. Marketing communications: With your consent, send you new product information, promotional offers, etc. (you may unsubscribe at any time).

III. Sharing and Disclosure of Information

We promise not to sell your personal information to third parties. Exceptions include the following circumstances:
  1. Necessary for services: Share information with third-party service providers (e.g., payment processors, logistics companies, warehousing service providers) to fulfill orders. These providers may only use the information to perform their services and are obligated to maintain confidentiality;
  2. Legal requirements: We may disclose necessary information when required by laws, regulations, judicial judgments, or government regulatory requirements;
  3. Protection of rights: Disclose information within a reasonable and necessary scope to protect the legitimate rights and interests of this Website, users, or the public (e.g., preventing fraud, handling security incidents).

IV. Storage and Protection of Information

1. Storage Period
We will retain your personal information only for the period necessary to achieve the purposes for which it was collected (e.g., order information is retained until the end of the post-purchase warranty period; account information is retained until you actively cancel your account).
2. Security Measures
We protect information using encryption technologies (e.g., SSL), access control, and regular security audits to prevent unauthorized access, disclosure, or tampering.
3. Cross-Border Data Transfer
If you are located outside of China, your information may be transmitted to and stored on servers located in China. We will ensure compliance with relevant cross-border data transfer regulations (e.g., GDPR requirements).

V. Your Rights

Under applicable laws, you have the following rights:

  1. Access and Correction: Request to view or modify your personal information (available through account settings or by contacting customer service);
  2. Data Deletion: Request the deletion of your personal information when it is no longer necessary (except as otherwise required by law);
  3. Opt-Out of Marketing: Unsubscribe from marketing emails at any time (by clicking the “Unsubscribe” link in the emails);
  4. Restriction of Use: Request to restrict the use of your information under specific circumstances (e.g., if the accuracy of the information is in doubt);
  5. Data Portability: Request to receive your personal information in a structured format (e.g., order history).
To exercise the above rights, please contact us via [Customer Service Email]. We will respond within [30] business days.

VI. Use of Cookies and Similar Technologies

This Website uses Cookies (small data files) and similar technologies (e.g., pixel tags) to:

  • Remember your login status and shopping cart information;
  • Analyze Website traffic and optimize page loading speed;
  • Provide personalized recommendations (e.g., zodiac figurine recommendations based on your browsing history).
You can disable Cookies through your browser settings, but this may affect the functionality of certain features (e.g., inability to save your shopping cart).

VII. Third-Party Links

This Website may contain links to third-party websites (e.g., social media platforms, payment platforms). The privacy policies of these third-party websites are independent of this Website. We are not responsible for their content or privacy practices. We recommend that you review the privacy policies of these third parties.

VIII. Privacy of Minors

This Website’s services are primarily intended for adults. If it is discovered that a minor (under the age of 16) has provided personal information without the consent of their legal guardian, the guardian may contact us to request the deletion of the relevant data.

IX. Policy Updates

We may update this Privacy Policy from time to time. The updated version will be posted on this Website, and the “Effective Date” will be revised accordingly. We recommend that you review this Policy regularly. Your continued use of this Website shall be deemed as your acceptance of the updated Policy.